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Apple’s iPhone 16 launch event is set for September

A screenshot of Apple’s art for the “It’s Glowtime” event.
Screenshot by Jay Peters / The Verge

Apple has announced the date of its next big event: September 9th, 2024, at 1PM ET / 10AM PT. The event, which has the tagline “It’s Glowtime,” will take place at the Steve Jobs Theater at Apple Park.

During the show, the company is expected to launch the iPhone 16 lineup. The big change to the iPhone 16 and 16 Plus is expected to be a switch to a vertically aligned camera system on the back. (If the final phones look like what we’ve seen on iPhone 16 dummy units, I’m already a big fan of this change.) The iPhone 16 Pro and 16 Pro Max phones might get bigger screens but are rumored to keep Apple’s familiar three-camera layout. Those phones could also come in a new bronze color.

Image: Apple

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