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Apple’s AI moment is coming

A WWDC logo on top of a Vergecast illustration.
Image: Alex Parkin / The Verge

Starting this fall, it appears Siri is going to be much more powerful. Whether this is good news or a harbinger of infinite technological frustration depends on how you feel about Siri, AI, virtual assistants, and the whole idea that your devices should be able to do stuff on your behalf. Either way, it seems virtually certain that at Apple’s WWDC event on Monday, we’re going to hear an awful lot about how Siri can make your life better.

This year’s WWDC is actually an important one for Apple. CEO Tim Cook and others have been hinting that this is when Apple will reveal its grand plans for AI and end the notion that Apple is somehow behind Google, OpenAI, and the rest. What will it look like, though? Who knows! But it’s going to be AI,…

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